Privacy Policy
Version 2026.1. Effective October 30, 2026.
This Privacy Policy explains how The TestMart, Inc. (“TTM,” “we” or “us”) collects, uses, discloses and protects personal information. It is organized in two parts, because we handle personal information in two different roles:
Part A: Website visitors and business contacts. When you visit https://www.thetestmart.com/ (the “Website”), request a demo or assessment, register for an event, download content, correspond with us, or otherwise interact with TTM as a prospect, customer contact, partner or supplier, TTM decides how your information is used. In privacy law terms, TTM is the controller (or “business”) for this information.
Part B: Horizon platform. When TTM provides the Horizon platform and related services (the “Services”) to a customer organization (“Customer”), TTM processes information on the Customer’s behalf and on its instructions. TTM is the processor (or “service provider”) for this information, and the Customer is the controller. Part B explains what that means for Customer users and for individuals whose data is contained in Customer Data.
Who we are. The TestMart, Inc. is a Delaware corporation. Notice address: 382 NE 191st Street, PMB 55807, Miami, FL 33179, USA. Privacy contact: legal@thetestmart.com.
This Privacy Policy is incorporated into our Website Terms of Use at https://www.thetestmart.com/terms-of-service. Our Cookie Policy at https://www.thetestmart.com/cookie-policy explains the cookies and similar technologies used on the Website.
Part A: Website Visitors and Business Contacts
A1. Information We Collect
Information you provide. When you submit a form, register for an event, download content, request a demo or assessment, apply to become a partner, or contact us, we collect the information you provide, such as your name, business email address, company, job title, phone number, country, and the content of your message or request. If you attend a TTM event or meeting, we may record notes of the business discussion.
Information collected automatically. When you visit the Website, we and our service providers collect information from your browser or device using cookies and similar technologies, including IP address, approximate location derived from IP address (country, region or city), browser and device type, operating system, referring page, pages viewed, links clicked, and the date, time and duration of your visit. We use Google Analytics and HubSpot for this purpose. The Cookie Policy describes these technologies and your choices.
Information from other sources. We may receive business contact information about you from TTM partners who refer you to us, event co-hosts, your employer or colleagues, and publicly available professional sources, and may combine it with information we collect directly.
We do not collect special categories of personal information (such as health, biometric or precise geolocation data) through the Website, and we ask that you do not send such information to us.
A2. How We Use Information
We use information collected under Part A to:
(a) respond to your requests, schedule and deliver demos, assessments, trials and meetings, and provide customer and partner support;
(b) send you information about TTM, Horizon, events, webinars, product updates and industry content that we believe is relevant to your role. You can opt out at any time (see Section A7);
(c) operate, secure, maintain and improve the Website, and understand how it is used;
(d) manage our relationships with customers, prospects, partners and suppliers, including contracting, billing and account management;
(e) comply with legal obligations, enforce our agreements, and protect the rights, safety and property of TTM, our customers and others; and
(f) support corporate transactions such as a financing, merger or acquisition.
Legal bases (EEA, UK and Switzerland). Where these laws apply, we rely on: performance of a contract or steps at your request before entering one (responding to requests, delivering trials and demos, managing customer and partner relationships); our legitimate interests in marketing our Services to business contacts, operating and securing the Website, and growing our business, balanced against your interests and rights; your consent, where we ask for it (for example, non-essential cookies); and compliance with legal obligations.
No sale, no targeted advertising. We do not sell personal information. We do not use advertising or cross-site tracking cookies on the Website and do not share personal information with third parties for cross-context behavioral advertising. If this changes, we will update this Privacy Policy and the Cookie Policy and provide the opt-out required by law before doing so.
A3. How We Share Information
We share information collected under Part A with:
(a) Service providers that process information on our behalf and under contract, including Microsoft (cloud hosting, email and productivity), HubSpot (CRM, marketing and Website analytics), Google (Website analytics), and providers of scheduling, video meeting, e-signature, billing and customer support tools. These providers may use the information only to perform services for TTM.
(b) TTM partners. If a TTM partner referred you to us, or you ask us to involve a partner in your evaluation or implementation, we may share your business contact details and the status of your inquiry with that partner. If you purchase Horizon through a partner, we share the information needed to provision, support and bill the Services.
(c) Professional advisors, including lawyers, accountants, auditors and insurers, where necessary for their services.
(d) Legal and safety recipients, where required by law, regulation, legal process or governmental request, or where we believe disclosure is necessary to protect the rights, property or safety of TTM, our customers or others.
(e) Corporate transaction parties, in connection with a financing, merger, acquisition, reorganization or sale of assets, subject to customary confidentiality protections.
We may share de-identified or aggregated information, which does not identify you, for any purpose.
A4. Cookies and Analytics
The Website uses essential cookies, Google Analytics and HubSpot cookies. Where required by law, we ask for your consent to non-essential cookies through the banner on the Website, and you can change your choices at any time. The Cookie Policy at https://www.thetestmart.com/cookie-policy lists the cookies we use and how to control them.
A5. Retention
We keep information collected under Part A for as long as needed for the purposes described above. In general: inquiry and marketing contact records are kept while you remain an active contact and for up to 24 months after our last meaningful interaction, unless you ask us to delete them sooner; customer, partner and supplier contract records are kept for the term of the relationship and for the period required for tax, accounting and legal purposes (generally seven years); Website analytics data is retained in accordance with the settings described in the Cookie Policy. We delete or de-identify information when it is no longer needed.
A6. International Transfers
TTM is based in the United States and processes information in the United States. If you are located in the EEA, UK or Switzerland, your information will be transferred to the United States, a country that has not been found to provide an equivalent level of data protection. We rely on the European Commission’s Standard Contractual Clauses, the UK International Data Transfer Addendum and the Swiss equivalents with our service providers, and we may rely on other lawful mechanisms (including the EU-U.S. Data Privacy Framework and its UK and Swiss extensions, if and when TTM is certified). You can request a copy of the relevant safeguards by contacting legal@thetestmart.com.
A7. Your Choices and Rights
Marketing opt-out. You can opt out of marketing emails at any time using the unsubscribe link in any marketing email or by emailing legal@thetestmart.com. We will continue to send transactional and relationship messages, such as responses to your requests and notices relating to a contract.
EEA, UK and Switzerland. You have the right to request access to, correction of, or deletion of your personal information; to restrict or object to processing, including processing based on legitimate interests and for direct marketing; to data portability; and to withdraw consent where processing is based on consent, without affecting processing that occurred before withdrawal. You also have the right to lodge a complaint with your local data protection authority. Our EU and UK representatives, where appointed, are identified in the contact section below.
United States. Depending on your state of residence, you may have the right to know what personal information we collect and how we use and disclose it; to access and obtain a copy of your personal information; to correct inaccurate information; to delete your personal information; to opt out of the sale or sharing of personal information and of targeted advertising (we do not engage in these activities); to limit the use of sensitive personal information (we do not collect it through the Website); and not to be discriminated against for exercising your rights. If we deny a request, you may appeal by replying to our response. Residents of California should also see Section A8.
How to exercise your rights. Email legal@thetestmart.com or write to the address above. We will verify your request by matching the information you provide with information we hold, and may ask for additional information where needed. You may use an authorized agent; we will require evidence of the agent’s authority and may confirm the request with you directly. We respond within the time required by applicable law, generally 30 to 45 days. We do not charge for requests unless they are excessive or repetitive.
Global Privacy Control. We treat a Global Privacy Control signal from your browser as an opt-out of sale or sharing for that browser.
A8. California Privacy Notice
This Section supplements Part A for California residents under the California Consumer Privacy Act, as amended (“CCPA”).
Categories collected in the preceding 12 months, sources, purposes and disclosures.
| Category | Examples | Source | Disclosed to |
|---|---|---|---|
| Identifiers | Name, business email, phone, IP address, online identifiers | You; your device; partners; public sources | Service providers; partners (where applicable) |
| Professional or employment information | Company, job title, role | You; partners; public sources | Service providers; partners (where applicable) |
| Commercial information | Products considered, demo and assessment requests, purchase and contract records | You; your organization; partners | Service providers; partners (where applicable); professional advisors |
| Internet or network activity | Pages viewed, referring page, browser and device data, interactions with our emails and Website | Your device, via cookies | Service providers (analytics) |
| Approximate geolocation | Country, region or city derived from IP address | Your device | Service providers (analytics) |
| Inferences | Interest in TTM products or content based on your Website and email activity | Derived from the above | Service providers (CRM) |
We use these categories for the business purposes described in Section A2 and retain them as described in Section A5. We disclose them to service providers under contracts that restrict their use of the information. We do not sell personal information, do not share it for cross-context behavioral advertising, and have not done so in the preceding 12 months. We do not collect sensitive personal information through the Website and do not knowingly collect personal information of consumers under 16. We do not use or disclose personal information for purposes incompatible with those described here without providing notice.
California residents may exercise the rights described in Section A7 by emailing legal@thetestmart.com. We do not offer financial incentives in exchange for personal information.
Part B: Horizon Platform
B1. Our Role
TTM provides Horizon to Customers under the Master Subscription Agreement at https://www.thetestmart.com/master-subscription-agreement (or another written agreement with the Customer) and the Data Processing Addendum at https://www.thetestmart.com/dpa (the “DPA”). Under those agreements TTM processes Customer Data, including any personal information it contains, as a processor on the Customer’s documented instructions. The Customer is responsible for the lawfulness of the Customer Data it submits and for responding to requests from individuals whose data is included in it.
If you are a user of Horizon at your organization, or your personal information is contained in a Customer’s Dynamics 365 or other business data processed through Horizon, the Customer’s privacy notices and the DPA govern that processing. Please direct privacy requests about that data to the Customer. If you contact us directly, we will refer your request to the Customer and assist the Customer as described in the DPA.
B2. What This Means for You
Horizon users. Horizon authenticates users through the Customer’s Microsoft Entra ID tenant using single sign-on. TTM receives from the Customer’s identity provider the information needed to manage access, typically name, business email address, user and tenant identifiers, and role assignments made by the Customer. TTM does not store user passwords. TTM also collects usage, performance, diagnostic and security logs generated by the operation of Horizon, and the content of support communications.
Customer Data. Customer Data is the data the Customer submits to Horizon, including test cases, test data, ERP transaction data used in testing, test results and Output generated by AI features. It may contain personal information about the Customer’s employees, customers, suppliers and other individuals, as determined by the Customer.
How TTM uses it. TTM processes this information only to provide, secure, support and maintain the Services for the Customer under the agreement with that Customer. TTM does not use Customer Data to train, retrain, fine-tune or otherwise improve any artificial intelligence or machine learning model, whether TTM’s own or a third party’s, and does not permit any third-party model provider to do so. TTM does not use Customer Data or Horizon usage data for marketing. TTM may use de-identified and aggregated service data that does not identify the Customer, its users or any individual to operate, secure and improve the Services.
Hosting, sub-processors, security, transfers and retention. Horizon is hosted on Microsoft Azure, and AI features are delivered through Azure OpenAI Service within TTM’s Azure environment. The sub-processor list, security measures, international transfer mechanisms and retention and deletion commitments are set out in the DPA and at https://trust.thetestmart.com/, and are not repeated here.
General
G1. Children
The Website and the Services are intended for business use by adults. We do not knowingly collect personal information from anyone under 18. If you believe a minor has provided us with personal information, contact legal@thetestmart.com and we will delete it.
G2. Security
We use administrative, technical and physical safeguards designed to protect personal information against unauthorized access, loss or misuse. No method of transmission or storage is completely secure. If we become aware of a security incident affecting personal information, we will notify affected parties and regulators as required by applicable law and, for Customer Data, as required by the DPA.
G3. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. The current version, with its version number and effective date, is posted on the Website. If we make a material change to how we use personal information collected under Part A, we will give notice on the Website or by email before the change takes effect. Changes affecting Customer Data are governed by the DPA.
G4. Contact
Privacy questions, requests and complaints: legal@thetestmart.com, or by mail to The TestMart, Inc., 382 NE 191st Street, PMB 55807, Miami, FL 33179, USA. If you are in the EEA or UK and we have appointed a representative under Article 27 GDPR or UK GDPR, their details will be listed here.